To work in advertising, marketing, and public relations in B.C., you may choose to earn the Accredited in Public Relations (APR) designation. Eligibility can be achieved after at least of five years of work experience and completion of the yearlong accreditation process.

Employment as an advertising or public relation manager additionally requires several years of related work experience.

Advertising and public relations managers

Marketing managers

To work in advertising, marketing, and public relations in B.C., you may choose to earn the Accredited in Public Relations (APR) designation. Eligibility can be achieved after at least of five years of work experience and completion of the yearlong accreditation process.

Advertising and public relations practitioners

Professional occupations in marketing

To work as an administrative officer in B.C., you may choose to earn the Canadian Certified Administrative Professional designation. The designation is earned by completing the Canadian Certified Administrative Professional (CCAP) program, for which you must be a member of the Association of Administrative Professionals (AAP).

Administrative officers

This instructional program class comprises any program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. These programs include courses in buyer behaviour and dynamics, principles of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.

Marketing/marketing management, general

Marketing Post-Baccalaureate Diplomas

Advertising and Public Relations Managers

Advertising and Public Relations Practitioners

Administrative officers oversee and implement administrative procedures, establish work priorities, conduct analyses of administrative operations and coordinate acquisition of administrative services such as office space, supplies and security services. They are employed throughout the public and private sectors. Administrative officers who are supervisors are included in this unit group.

To receive the Certified Human Resources Professional (CHRP) designation, you must be registered with the Human Resources Professionals Association (HRPA) in good standing. Eligibility is achieved through completion of the required coursework, relevant exams, and the Job Ready Program offered by the HRPA. 

Please confirm with the certifying body that your intended program qualifies you for this certification.

To work in human resources in B.C., you may choose to pursue the Chartered Professional in Human Resources (CPHR) designation. Eligibility is achieved by completing requisite education requirements or passing the National Knowledge Exam, and by proving sufficient work experience.

Human resources professionals

Employment insurance and revenue officers

Commissioned officers of the Canadian Armed Forces

Post-secondary teaching and research assistants

College and other vocational instructors

Social policy researchers, consultants and program officers

Confirm with the certifying body that your intended program qualifies you for this certification.

To work as an educational policy researcher in B.C., you may need a Certificate of Qualification in Teaching. Eligibility is achieved through meeting requisite education requirements, including a teacher education program.

Education policy researchers, consultants and program officers

Program officers unique to government

Technical writers

Technical sales specialists - wholesale trade

Postal and courier services managers

Any Bachelor's Degree

Camosun College's Business Administration Post-Degree Diploma in Marketing focuses on business skills while building on past learning. You will study a broad range of marketing concepts with opportunities to develop competencies in corporate communications & marketing, consumer behaviour, and services marketing. This program offers learners with a bachelor’s degree from a recognized institution an opportunity to complete a diploma program in as little as one year. You will study a broad range of marketing skills and buyer behavior with opportunities to develop competencies in corporate communications and marketing and sales management. 

Marketing Option: Business Administration Post-Degree Diploma

The North American Business Management Applied Post Baccalaureate Diploma (NABU Applied) builds knowledge about how to do business in North America for students from around the world. International students and new permanent residents with an undergraduate degree completed outside of Canada can gain both North American business credentials and practical hands-on work experience in a North American organization. This full-time program is offered in an accelerated format and includes a work placement practicum. Concentrations are available in marketing, human resources, international strategy & entrepreneurship and finance & investment. 

North American Business Management Applied Post-Baccalaureate Diploma

The Digital Marketing Post-Baccalaureate Diploma provides critical applied skills in e-commerce, paid search advertising, search engine optimization (SEO), digital marketing analytics and content, social media marketing and more. In your final semester, you’ll get practical experience working with a real-world client. You’ll graduate with the knowledge needed to earn industry-recognized certifications such as Google Analytics Individual Qualification, Google AdWords Certification, Hootsuite Social Media Marketing Certification and others.


Digital Marketing Post-Baccalaureate Diploma

The Hospitality Marketing Post-Degree Diploma is a combination of classroom learning and hands-on experience that will build your knowledge and skills in hospitality marketing including market research, branding, advertising and customer relationship management. Through the program you’ll get the opportunity to work on real projects in the business community and get 100 hours of work experience in a hospitality setting. Part-time study options are also available to working professionals. You'll develop your in-depth practical business and marketing skills to help you build a career in a number of hospitality industry sectors.

Hospitality Marketing Post-Degree Diploma

The Marketing Post-Degree Diploma helps you to devise marketing strategies, design promotional campaigns, perform market research, and use marketing techniques that incorporate the latest trends in customer relationship management and corporate social responsibility. The PDD marketing program is designed for those who already work in marketing or want to broaden your skill base, transition into management or market your own business. Courses emphasize practical skills and use a blend of lectures, case studies and group work on real projects in the business community. You'll also have the opportunity to partake in the Business Internship program. 

Marketing Post-Degree Diploma

The Marketing Management (PDD-MM) Post-Degree is for students who hold a bachelor’s degree and wish to pursue a career in business. The program consists of four semesters of in-class studies plus a one semester experiential work term which provides students with a career experience work placement.  [View program information](https://langara.ca/programs-and-courses/programs/marketing-management-post-degree/program-curriculum.html)

Marketing Management Post-Degree Diploma

The Marketing and Data Analytics Post-Baccalaureate Diploma is for students with a bachelor's degree in any business or science program who wish to pursue a career in Marketing and Data Analytics. You will receive thorough training in statistics and data science. Term one of this program sets the mathematical and statistical foundation for higher level learning in the marketing and data science area. In subsequent terms, you'll build on, and apply, these foundational skills to areas related to mathematical, statistical, and data science concepts. Upon graduation, you'll be qualified to work as a market data analyst, agency manager, consultant, data scientist, and more. 

Marketing and Data Analytics Post-Baccalaureate Diploma

The Marketing Post-Baccalaureate Diploma is designed for those who hold a Bachelor’s degree in a program other than marketing. Classes consist of a broad foundation of business principles and practices, enabling specialization. You will use creative skills in areas of market research, digital content creation and organization, communications, branding and professional sales.

Marketing Post-Baccalaureate Diploma

The Marketing Post-Baccalaureate Diploma is for students who have a non-business degree and want to return to university for one or two years to acquire a specialty in a functional area of business. If you started with a first degree in business, but who want to change their area of focus, you may complete a post-baccalaureate diploma as well. Complete coursework in financial accounting, economics and business statistics, international business, marketing, consumer behaviour, business ethics, and more. 

Educational Path

Marketing Post-Baccalaureate Diplomas

Programs

Careers