The UBC Micro-certificate in AI Development of Interactive Experiences is a part-time online program that explores the intersection of digital media and AI, with a focus on interactive user experiences and AI-driven business strategies for media companies.

Gain a comprehensive understanding of the various ways AI can drive business growth. Understand how AI can influence customer behaviour and create more engaging and personalized experiences. Learn how AI can be used throughout the business cycle to increase efficiency, improve decision-making, and capitalize on emerging trends. Evaluate the ethical implications of AI and understand the regulations surrounding privacy and protecting consumer data.